Doctor Horrible - the follow-up

Following my article on Doctor Horrible and what it means for Machinima creators

It looks like Joss Whedon and company have changed their mind about pulling it from the Web. The entire thing’s now available for free viewing again.

Which begs the question - why? What changed? Did the viewing figures suck? Did the iTunes sales suck? I can’t imagine it was the plan all along - people who bought it from iTunes will be feeling pretty rubbish right now. Have Joss and co gotten some kind of offer, or are they pinning their hopes on the DVD? Does this mean that the “yank it from the Web” approach doesn’t work?