The first big Guerilla Showrunner project is now up and available, and I’m thinking a lot of Machinima people will find it interesting.
In short, I’ve been thinking a lot about what makes a series project fun, and the answer that came back was - fans. Active fans who comment on the show, tell you they like it, and tell their friends about it.
Too often we end up with thousands of casual viewers whom we only know as numbers on a YouTube page, and not as many interested, involved viewers as we’d like.
I’ve been doing a lot of thinking about this, and I’ve come to the conclusion that a lot of that is, frankly, down to us as showrunners. We control a lot of what makes people either stay and become fans or leave and never come back.
So I made a video course about it.
It’s about half an hour in total, split up into three lessons. In the first one, I talk about quick, simple things that we can do - but often fail to - to increase the number of people who become fans of our shows.
In part 2, I talk about how to design a show so that it fascinates people and makes them come back again and again. And in the third part…
OK, in the third part I basically talk about how to become a rock star.
Find the course over here:
It’s totally free, and I’m really looking forward to hearing what people think!